The three main categories of copy I offer are:
I work for brands in the wellness, lifestyle and creative industries. If you want to grow your business and reach a wider audience, then I'm the dude for you.
As a writer with a background in the mental health industry, marketing psychology is a huge part of how I work as a copywriter. They say that people buy feelings, not products - and it's true. Before your clients, customers or audiences are targets, they're humans. My style of writing focuses on reaching them on a human level, which evokes emotion and establishes trust and loyalty.
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