WEBSITE COPY

Welsh for 'Shop Window', Ffenest Siop is one of the first ever business directory that's exclusive for Welsh speaking jobs, businesses and services. As a proud Welsh woman, I couldn't say no to a project that aims to boost the Welsh economy, provide local working opportunities for Welsh people and support the growth of the Welsh language by growing the bilingual opportunities in Wales. 

My love for psychology and creativity came together in this bad-ass project. KTN is a team of filmmakers who were keen to take marketing back to the basics - by waving goodbye to current trends and saying hello to neuroscience. As the name suggests, they wanted masculine, punchy, bold and powerful copy. Although they didn't end up using this particular version of the work, I really wanted to show it off...so I am.

I was thrilled to work on this wellness project that entailed writing some eye-catching copy for a fitness software company. Their existing copy wasn't really hitting their personal best, so I gave them a bit of a workout and got their website back into shape.

As a wellness writer who enjoys working with purpose-driven businesses, I couldn't say no to this one. Cae Lal is a planet-friendly camping and glamping site that offers holistic wellbeing therapies as well as venue hire for wellness retreats. They're all about connection with nature, the planet, with Wales and with ourselves - all of which are totally aligned with my personal and professional values.

*Just a little note - this website is still in its early stages, so my client has chopped and changed a little of my copy from its original structure*